Mission Serve: Ready To Launch

Last Friday we told you that First Lady Michelle Obama and Dr. Jill Biden will join us on Veterans Day to help launch Mission Serve, ServiceNation's exciting new campaign to unite the worlds of military and civilian service (blog post here; media release here). And today, as we are gearing up for the big launch event (which will take place tomorrow at George Washington University in Washington, DC from 2-4 pm) we are starting to roll out Mission Serve's online components so you can keep track of what is happening and get involved if you are inspired.

First, a reminder of what Mission Serve is all about. Here is how we describe it:

MISSION SERVE: Forging a Continuum of Service will activate people engaged in volunteer and military service across America to more closely coordinate our civilian service and military communities, enabling each to strengthen the other and, ultimately, to strengthen our nation.  The initiative partners the ServiceNation coalition’s community service organizations with veterans groups, military family groups, and active-duty and reserve components of each military branch.  These partnerships will more closely integrate service to country with service to community, and will help grow the service movement that is critical to America's future success.

If that sounds like something you would like to be involved in or learn more about, we are happy to say we now have a great Mission Serve web page that tells you what is happening with the Mission Serve campaign, and provides you with a number of ways to get involved. You can also download the descriptions of the dozens of great partnerships that are being formed between ServiceNation coalition members and the military community (here's one great example).

Also, if you would like to watch the Mission Serve launch event but will not be in GW's Lisner Auditorium with us, you can watch live by going to the Mission Serve page tomorrow at 2 and clicking on the live streaming module we will add for the launch event (we'll also be live tweeting the event). One of the highlights of the ceremony will be a presentation by The Telling Project, an innovative initiative which uses theater to open up communication between the military and civilian communities. It is a fascinating idea, and you can read more about The Telling Project, its origins, and its members, here.

Mission Serve is going to be one of the most interesting and powerful campaigns ServiceNation has launched, so stay tuned. Here's a preview of the inspiration First Lady Michelle Obama and Dr. Jill Biden can bring to the vision of uniting the military and civilian communities in service to one another.